Creating change on any scale is challenging, but doing so for the good of society is not an easy task. Against daunting odds and large-scale social problems, social entrepreneurs are driven to produce measurable impact, opening up new pathways that unlock society’s full potential to effect positive change.

In CREATING GOOD WORK, social entrepreneurs, using free market principles to solve pressing problems, show how to make a positive difference in the world.

Ron Schultz, founder of Entrepreneurs4Change, collects some of the world’s leading social innovators to create a field guide for successfully setting out on a journey that benefits all of us.

Over 20 contributors show how they have launched their efforts and sustained them, highlighting both the barriers they have had to overcome as well as the social victories they have achieved.

You’ll hear from social innovators like William Foote, founder and CEO of Root Capital, Dorothy Stoneman, founder and CEO of YouthBuild USA, Jim Fruchterman, CEO of Benetech, Craig Dunn, Associate Dean of Business at Western Washington University, Bill Shore, founder and Chief Executive Officer of Share Our Strength, and many more.

Divided into three parts—theory, application, and practice—the first section provides the ideas on which this work is based, an understanding of why and how the work gets done.

The next two sections are firsthand accounts which describe how these social entrepreneurs turned those ideas into an enterprise and what they have done to further continue their work. As you read through the application chapters, it becomes evident how each of these social entrepreneurs has employed their own particular form of what Craig Dunn calls “deliberate disruptive design” to blow up the old models, rules, and behaviors that have simply not solved the social challenges at hand.

Creating Good Work will be an asset to anyone driven to improve life in their communities and looking for inside knowledge and innovative strategies to make a positive impact on the world around them.